Every time you use a regular search engine, your search data are recorded.Your search terms, the time of your visit, the links you choose, your IP address and your User ID cookies all get stored in a database. The identity profiles that can be constructed from this cloud of information represent modern day gold for marketers.
Consider the following story: In August 2006, the online world was jarred by the AOL privacy scandal:
AOL released three months’ worth of aggregated search data from 650,000 of its users, publishing all the details in an online database.
This database is still searchable: http://www.aolstalker.com
1.) Enter a query and find who searched for it
2.) Then click on a “User ID” to find what else this user searched for
This is an absolute eye-opener to see what’s possible.
(via: 1, 2)
10. Juni. 2009 at 8:12 pm
also check out: http://www.google.com/trends